000 003770000a22001450004500
008 140223b1956 xxu||||| |||| 00| 0 eng d
041 _aeng
080 _aX:512 J6
082 _aX:512 J6
100 _aHepner Harry Walker
245 _aModern advertising: Practices and principles
260 _aNew York
_bMcGraw Hill
_c1956
650 _aAdvertising
650 _aEconomics
999 _c160213
_d160213