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Marketing in the Service sector

By:

Rathmell John M

Language: English Publication details: Cambridge,Mass Winthrop 1974Subject(s):

DDC classification:

XT:51.73 L4

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Item type	Current library	Call number	Status	Notes	Date due	Barcode
Book	Prof. S.S.Basavanal Library	XT:51.73 L4 (Browse shelf(Opens below))	Available	131180		131180

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Previous	XT:51.2z7 N3 Service marketing: Indian experience Forw by P Chidambaram	XT:51.2z7 N3 Service marketing: Indian experience Forw by P Chidambaram	XT:51.4 N6 Marketing Management: Asian Perspective	XT:51.73 L4 Marketing in the Service sector	XT:51 L0 Analytical marketing	XT:51 L1 Management perspectives in retailing	XT:51 L2 Managerial marketing: perspectives and viewpoints:Source Book	Next

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