Essentials of marketing: Global Managerial approach (Record no. 97228)

MARC details
000 -LEADER
fixed length control field 005010000a22001810004500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140223b2000 xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0072894822
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title Eng
080 ## - UNIVERSAL DECIMAL CLASSIFICATION NUMBER
Universal Decimal Classification number XT:51 P0
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name McCARTHY (E Jerome)
245 ## - TITLE STATEMENT
Title Essentials of marketing: Global Managerial approach
250 ## - EDITION STATEMENT
Edition statement 8th edn
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Boston
Name of publisher, distributor, etc. McGraw Hill
Date of publication, distribution, etc. 2000
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Irwin McGraw Hill Series in Marketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Management
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name PERREAULT (William D Jr)
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type Public note
        Prof. S.S.Basavanal Library Prof. S.S.Basavanal Library 12/05/2014   XT:51 P0 171667 12/05/2014 12/05/2014 Book 171667