Selling:Personal force in marketing (Record no. 241176)

MARC details
000 -LEADER
fixed length control field 005430000a22001930004500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140223b1977 xxu||||| |||| 00| 0 eng d
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
080 ## - UNIVERSAL DECIMAL CLASSIFICATION NUMBER
Universal Decimal Classification number XT:51 L7
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Crissy W J E
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Cunningham William H
245 ## - TITLE STATEMENT
Title Selling:Personal force in marketing
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Santa Barbara
Name of publisher, distributor, etc. Wiley/Hamilton
Date of publication, distribution, etc. 1977
440 ## - SERIES STATEMENT/ADDED ENTRY--TITLE
Title Wiley/ Hamilton Series in Marketing ed by David A Aaker
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Economics
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Management
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Cunningham Isabella C M
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type Public note
        Prof. S.S.Basavanal Library Prof. S.S.Basavanal Library 12/05/2014   XT:51 L7 120594 12/05/2014 12/05/2014 Book 120594